Curve Pay launches new mobile payment solution on Android

Curve, a digital wallet provider has launched Curve Pay, a mobile payment solution on Android devices across UK and Europe. The company’s proprietary wallet technology goes beyond the limitations of other wallets like Google Wallet or Apple Wallet. Users will be able to track spending, stack rewards, receive real-time insights and move past purchases across accounts. The company says this versatility, personalised intelligence and consumer-led approach which sets Curve Pay apart from the pack of emerging and well-known digital payment platforms.

British consumers are rapidly moving from cash towards digital payment methods. A 2024 study showed 68% feel confident enough to leave their physical wallets at home. Over the next three years, digital wallet usage is expected to more than double at UK point-of-sale (POS). In Europe, nine out of 10 report having made some form of digital payment over the past year. Almost one third (32%) planned to rely exclusively on digital wallets. This growth has a knock-on effect on both banks and consumers. With the European courts leaning on Apple to open its NFC last year, the market is primed for more competition in the digital payments’ space. Consumers are expected to benefit from the broader choice available to them.

Limited choices in payments landscape

“For too long, the payments landscape has endured limited choices. Now with Curve Pay, we are refashioning opportunities for consumers,” said Shachar Bialick, Founder & CEO of Curve. “Curve Pay is more than just a wallet; it’s a smarter way to manage money. It empowers users with unparalleled spending insights, avoids hidden foreign transaction fees from all linked cards. It also offers innovative features like rewards stacking and our signature Go Back in Time.

“This allows customers to switch payments between cards even after they have made a purchase. This launch brings Android users unprecedented control over their finances, making spending more transparent, more efficient, and ultimately, more rewarding. We are excited to offer a digital wallet that puts real financial power back in the hands of consumers.”

Curve Pay says the solution represents the future of digital payments for banks and consumers alike. Realising the limited functionality and application drawbacks of existing mobile wallets, Curve’s Wallet has been designed to deliver the same seamless experience but with a myriad of added benefits to consumers, so those who pay via Curve Pay will receive an invaluable understanding of their spending patterns. With the payments market fertile for competition, it is Curve which has stepped up to the plate and presented consumers with the only viable alternative to current leading wallets, ensuring anyone can combine all their cards into one wallet and spend as they please, from any card.

Curve says its Curve Pay isn’t just a digital wallet; it also comes with the Curve Pay Card. A physical companion that ensures users are always ready to pay, even when contactless options aren’t available. Unlike other wallets that rely solely on your phone, the Curve Pay Card connects directly to the Curve Wallet. The company says this offers the same seamless experience as the Curve Pay app.

Enterprise Times: What this means for businesses

Curve Pay has the potential to become a major competitor to Apple Pay and Google Pay in the UK and Europe. The company believes it is the first digital wallet to challenge the limited functionality of the traditional mobile wallets. Curve is setting the standard for digital payments with sophisticated spending insights, and fraud protection. The company understands the restricted functionality and application drawbacks of many mobile wallets.

Curve’s Wallet has been consciously designed to deliver a more effective user experience. The platform includes a number of benefits to consumers, so those who pay via Curve Pay will receive an invaluable insiht into their spending patterns. Furthermore, the platform contains an innovative suite of benefits designed to enable customers to earn while they spend. Built on the back of partnerships with payment providers, banks and payment systems, Curve Pay potentially offers a transformative experience for managing finances.